Novello chooses LPR – La Palette Rouge
Novello & C. Srl has chosen LPR – La Palette Rouge, a reference point for pallet rental in Europe and a division of the Euro Pool Group, for the transport of its fruit and vegetable products on the international market.
«LPR is proud to be alongside an Italian excellence like Novello & C. We have found in this company not only a client but a partner who believes in our own values», declared Paolo Cipriani, Sales Manager of LPR Italia. «Our approach, always open to innovation and listening to customers, has once again proven successful, confirming once again how LPR’s continuous commitment is recognized and appreciated,» concluded Cipriani.
Novello aims to bring a quality product to final consumers that reflects the traditional values handed down in society for three generations. The company’s mission, certified ISO, Global-Gap, BRC, and PGI, has found its precise expression in the Autentica brand, a project that seeks to enhance the quality of grapes made in Italy with a production technique that cares for the plants and bans excessively industrialized agricultural practices. Novello’s production, focused on grapes but also on apricots and peaches, is directed nearly 90% towards foreign markets and even reaches the United Arab Emirates, Asia, and Canada. Specifically, LPR pallets, in 800×1200 and 1000×1200 formats, transport grapes, mainly to France, Belgium, Switzerland, and Germany.
Copyright:Logistica Management
